Nika Tabutsadze
Tbilisi,TB
Summary
Dynamic Brand Manager with a proven track record at Tegeta Motors, enhancing brand visibility and market share through innovative sales strategies and effective partnership development. Skilled in brand-building strategies and staff coaching, I've led teams to exceed sales targets by fostering a culture of creativity and performance excellence.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Brand Manager
Tegeta Motors
06.2024 - Current
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Researched and identified new opportunities for product and brand development.
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
- Consulted with product development teams to enhance products based on customer interest data.
- Presented regular updates to senior leadership, demonstrating progress towards key objectives and securing ongoing support for marketing initiatives.
- Mentored junior team members, fostering professional growth and development within the department.
- Developed strategic partnerships with complementary brands, expanding market reach and driving collaborative promotions.
- Analyzed competitor offerings to identify opportunities for differentiation and capitalize on unique selling points.
Insurance Customer Service Representative
Tegeta Motors
04.2021 - 06.2024
- Responded to customer requests for products, services, and company information.
- Enhanced team morale and efficiency by organizing regular training sessions on communication and customer service best practices.
- Streamlined office procedures by organizing files and implementing an efficient document management system.
- Negotiated solutions between policyholders and company, finding common ground for disputes.
- Trained new customer service representatives on best practices, policies and procedures.
- Coordinated with other departments to streamline customer service procedures, enhancing overall service delivery.
Sales Consultant
Tegeta Motors
03.2020 - 04.2021
- Developed long-lasting client relationships by consistently exceeding expectations with exceptional service.
- Maximized customer retention by resolving issues quickly.
- Implemented up-selling strategies, encompassing recommendation of accessories and complementary purchases.
- Strengthened brand reputation by delivering superior customer experiences that fostered loyalty and repeat business.
- Boosted customer satisfaction by providing personalized consultations and tailored product recommendations.
- Increased referral business by establishing a strong rapport with existing clients, leading to positive word-of-mouth recommendations and an expanded customer base.
Hotel Security Guard
Hotel Adamo
02.2019 - 11.2019
- Contributed to a positive work environment by promoting teamwork among security staff members, fostering open communication channels, and encouraging professional development opportunities.
Education
Bachelor of Business Administration - Management
Ilia State University
Tbilisi06-2021
Skills
- Category growth
- Sales strategy
- Creative direction
- Campaign planning
- Brand strategy
- Sales support
- Product positioning
- Performance monitoring
- Supply chain management
- Marketing communications
- Partnership development
- Market analysis
- Brand positioning
- Brand-building strategies
- Sales tracking
- Staff coaching
Accomplishments
Tegeta Motors - The best employee of the year 2022
Tegeta Motors - The best employee of the year 2023
Certification
Tegeta Academy- A long-term course in the construction of a light car.
Brembo- vehicle brake system specialist.
Languages
Georgian
Native language
English
Advanced
C1
Russian
Proficient
C2
Timeline
Brand Manager
Tegeta Motors
06.2024 - Current
Insurance Customer Service Representative
Tegeta Motors
04.2021 - 06.2024
Sales Consultant
Tegeta Motors
03.2020 - 04.2021
Hotel Security Guard
Hotel Adamo
02.2019 - 11.2019
Bachelor of Business Administration - Management
Ilia State University
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