Summary
Overview
Work History
Education
Skills
Languages
Cover Letter
Timeline
Generic

Luka Tvaradze

Tbilisi

Summary

Proven SEO expert with a track record of elevating online presence for Playamo.com through strategic market research, content optimization, and comprehensive Google Analytics proficiency. Excelled in enhancing web user experience and implementing effective brand promotion strategies, achieving significant search ranking improvements. Demonstrates strong leadership in content strategy and keen analytical skills.

Overview

7
7
years of professional experience

Work History

SEO Team Lead

LTD Hair transplant services
08.2024 - 11.2024
  • Working on hair transplantation website in Turkey;
  • Re-optimizing all the pages created before me;
  • Creating content outlines for writers;
  • Optimizing website's new pages for SEO;
  • Creating SILO systems and implementing interlinking;
  • Provide insights and ideas on content and publication strategies;
  • Perform full keyword research and develop related strategies;
  • Perform on and off page technical SEO audits and present recommendations to employer;
  • Updating employer with daily tasks sheet and outlining successful tasks;
  • Creating weekly task sheet to keep up with tasks;

Senior SEO Specialist

SMM Crop OU
01.2021 - 12.2023
  • Managing 4 social media marketing panel websites;
  • Creating content outlines for writers;
  • Optimizing website's new pages for SEO;
  • Creating SILO systems and implementing interlinking;
  • Provide insights and ideas on content and publication strategies;
  • Perform full keyword research and develop related strategies;
  • Perform on and off page technical SEO audits and present recommendations to employer;
  • Updating employer with daily tasks sheet and outlining successful tasks;
  • Creating weekly task sheet to keep up with tasks;
  • Searching for new guest post opportunities

Middle SEO Specialist

Playamo.com
04.2019 - 12.2020
  • Finding high volume keywords with medium competition;
  • Creating content outlines for writers;
  • Optimizing website's new pages for SEO;
  • Creating SILO systems and implementing interlinking;
  • Provide insights and ideas on content and publication strategies;
  • Perform full keyword research and develop related strategies;
  • Perform on and off page technical SEO audits and present recommendations to employer;
  • Updating employer with daily tasks sheet and outlining successful tasks;
  • Creating weekly task sheet to keep up with tasks;
  • Searching for new guest post opportunities

SEO Specialist

Fundbox.Com
03.2018 - 03.2019
  • Finding high volume keywords with medium competition;
  • Creating content outlines for writers;
  • Optimizing website's new pages for SEO;
  • Creating SILO systems and implementing interlinking;
  • Provide insights and ideas on content and publication strategies;
  • Perform full keyword research and develop related strategies;
  • Perform on and off page technical SEO audits and present recommendations to employer;
  • Updating employer with daily tasks sheet and outlining successful tasks;
  • Creating weekly task sheet to keep up with tasks;
  • Editing Wordpress templates and updating content;
  • Searching for new guest post opportunities;
  • Negotiate with blog owners on guest post prices;
  • Delivering high quality guest post articles;
  • Searching for new keyword

Education

Masters - LAW

Tbilisi State University
Tbilisi
01.2017

Bachelors - LAW

Tbilisi State University
Tbilisi
01.2015

Skills

  • Market Research and Analysis
  • Website analytics
  • Google Analytics
  • On-page optimization
  • Topical relevance research
  • Topical map creation
  • Content outline creation
  • WordPress site development
  • Brand Promotion Strategies
  • Web User Experience Analysis
  • Off-page SEO
  • Tracking KPIs in Google Docs, Sheets, etc

Languages

  • Georgian, Native
  • English, Advanced Level
  • Russian, Advanced Level

Cover Letter

I believe there's always room for improvement regarding a website's optimisation, and I'm confident in my ability to give any website a solid competitive advantage regarding search results. I've read the company's website and I see that my core values & work principles correlate with yours. That's why I created a separate video resume to speed up the process, as I'm truly interested in working with you! I've been in SEO since 2018, and I could talk all day long about projects that I worked but being honest is the most important thing. Along with successful projects, I had a few failed ones and that has to be interesting. After deep analysis, I saw where we made mistakes and only things we could do to succeed was to 301 redirect. As for my previous projects, I'm really proud to talk about it. but instead of talking about it, I would love to add screenshots from Ahrefs data to actually show you real results; What am I looking for currently? Working in a team (or being a team leader) that has big experience in on/off-page SEO. I'm looking for new challenges. My main goal is to work for a company that has a deep understanding of: Core web vitals, technical analysis, topical relevance for the content, Budget for the link building campaigns. Thank you very much for taking up some of your valuable time to review my application. Best Regards, Luka Tvaradze

Timeline

SEO Team Lead

LTD Hair transplant services
08.2024 - 11.2024

Senior SEO Specialist

SMM Crop OU
01.2021 - 12.2023

Middle SEO Specialist

Playamo.com
04.2019 - 12.2020

SEO Specialist

Fundbox.Com
03.2018 - 03.2019

Masters - LAW

Tbilisi State University

Bachelors - LAW

Tbilisi State University
Luka Tvaradze