JELIZAVETA PUZANSKAJA
Communications And Media Professional
Geneva
Summary
A passionate media and communications professional specializing in creating engaging and targeted content. Successful at sourcing and analyzing a plethora of information and turning it into clear and concise texts with a flash of creativity.
Overview
13
13
years of professional experience
6
6
years of post-secondary education
5
5
Languages
Work History
Content Manager | Digital Marketing Strategist
GOLD AVENUE (MKS PAMP Group)
04.2021 - Current
- Led a team of 10 content professionals, driving seamless collaboration and delivering high-impact content strategies in the finance and precious metals sector.
- Created and executed SEO-focused campaigns that amplified brand voice, increased engagement, and drove measurable conversions.
- Curated educational investment content, transforming complex financial concepts into clear, compelling narratives that empowered audiences and built trust.
- Designed and implemented content strategies aligned with business goals, integrating digital marketing, e-commerce, and brand development.
- Built trust and recognition through authentic storytelling, elevating brand authority in a competitive niche.
Researcher
Diligence Global Business Intelligence
09.2019 - 09.2020
- Participated variety of global investigations, due diligence reviews and asset traces.
- Managed communication strategy with clients from banks to private individuals as well as journalists, experts and lawyers.
- Prepared research papers, reports and media reviews that generated maximum impact on course of investigation.
News writer/editor
International News Agency Rossiya Segodnya (English Desk)
08.2016 - 08.2019
- Prepared and published news stories, analytical reports and reviews in 24/7 environment with special focus on international politics and global business.
- Generated and edited content for news agency's website and social media.
- Interviewed sources and developed relationships with informants to obtain vital information for stories.
- Conceptualized, pitched, assigned and monitored stories from origination to publication.
Intern
United Nations Economic Commission For Europe
03.2015 - 07.2015
- Assisted Unit with organizing high-level workshops, expert meetings and round table discussions.
- Prepared press releases and other communication materials.
- Compiled comprehensive study for UNECE Regional Report on Housing and Urban Development.
Intern
Parliamentary Assembly Of The Council Of Europe
09.2012 - 11.2012
- Conducted media research and produced weekly press reports on political and human rights situation in CoE member states.
- Prepared speaking points and working documents for ALDE group members.
- Liaised with member states and ALDE group members as part of preparation for 2012 PACE Winter Plenary Session.
Office Assistant
Liberal And Democrat Office
04.2012 - 07.2012
- Helped team to prepare and implement communications strategy ahead of City Council Elections.
- Designed election campaign leaflets.
- Knocked door-to-door to communicate with voters as part of political campaigning.
Education
Master of Arts - Russian, Central And Eastern European, And Eurasian Studies
University Of Geneva
Geneva 09.2014 - 04.2016
Student Exchange Program - International Relations And Russian Foreign Policy
Moscow State Institute Of International Relations
Moscow 09.2015 - 01.2016
Bachelor of Arts - International Relations And French
University Of Portsmouth
United Kingdom 03.2010 - 07.2014
Student Exchange Program - Political Science
Sciences Po
Strasbourg 09.2012 - Jul 2013
Skills
Content Development
Story pitching
Source interviewing
Copywriting and editing
Social Media Posts
Story development
Investigations expertise
MS Office
Critical thinking
Translation
OSINT
Timeline
Content Manager | Digital Marketing Strategist
GOLD AVENUE (MKS PAMP Group)
04.2021 - Current
Researcher
Diligence Global Business Intelligence
09.2019 - 09.2020
News writer/editor
International News Agency Rossiya Segodnya (English Desk)
08.2016 - 08.2019
Student Exchange Program - International Relations And Russian Foreign Policy
Moscow State Institute Of International Relations
09.2015 - 01.2016
Intern
United Nations Economic Commission For Europe
03.2015 - 07.2015
Master of Arts - Russian, Central And Eastern European, And Eurasian Studies
University Of Geneva
09.2014 - 04.2016
Intern
Parliamentary Assembly Of The Council Of Europe
09.2012 - 11.2012
Student Exchange Program - Political Science
Sciences Po
09.2012 - Jul 2013
Office Assistant
Liberal And Democrat Office
04.2012 - 07.2012
Bachelor of Arts - International Relations And French
University Of Portsmouth
03.2010 - 07.2014
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